Pitch & Plan

Executive Summary

Business Description & Structure

Problem / Opportunity

Value Proposition

Panopticon effect: discipline and embarrasment

Private and Non-Judgemental

Underlying Magic

Service Design

Market Research & Strategies

Go-to-Market Plan

Positive Reframing: Procrastination is awesome!!!

Competitive Analysis

Financial Documents

Financial Projections

Key Metrics

Management & Personnel

Management Team

Rachel Winchester

Product

Marketing

Finance

Ian Holloway

Innovation

Recruitment